Raazi starring Alia Bhatt and Vicky Kaushal has opened to more than expected numbers on the first day due to incredible word of mouth. Film had around 30% occupancy on the morning shows but it grew by the evening as theaters in the metropolitan areas started running housefull. Collections are bound to increase on Saturday and Sunday as they might reach upto 30 crores weekend. Alia Bhatt is a legitimate star as the film is riding upon her shoulder and got such a big opening despite of being a highly content driven film with no concourse from mainstream.
It has very simple songs that go according to the narrative and mildest promotions still it did such a great business. Vicky Kaushal’s presence definitely mattered as a beautiful actor but also to pull the crowd as he is gathering credibility in his name. Narrative is flawless and does not let audience gets bored at any point of time which makes it a solid watch for semi urban audience as well. Film is running packed houses in small towns as well because such is the reach of Alia and impact of the trailer which was highly appreciated.
Film will surely be a hit against the humble budget and perhaps Dharma might continue to produce such excellent content driven films. Film is released in approximately 1800 screens and the strategy is good because shows are not running empty, there are only so many showtimings and they are running full. Distributors must be very happy with this venture and 2018 as people seem to be again going to the theaters. 2018 is going great for Hindi cinema as last 3 years were not and the footfalls were down increasingly especially due to arrival of online streaming services such as Netflix and Amazon prime. Raazi is successfully running in a theater near you.
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