Siddharth Malhotra and Manoj Bajpayee starrer has been waiting in the wings for a long time to get a release. Aiyaary was originally suppose to hit the theater on Republic Day with Padman but instead it go postponed to release 2 day after Valentine;s day. Whenever a film gets a delayed a too long it loses the hype generated by the first trailer to whatever capacity and Aiyaary got decent response to the initial footage of it. Siddharth is not exactly the guy one would hope to get good box office with neither the best of performance which puts him in an unrecognized category of actor.

Manoj Bajpayee has decent fan following of loyal ones for his beyond exceptional performances over the years but that is not enough to fill the cinema halls with bums. Aiyaary was produced on the budget of a hefty 50 crores and later 15 more were added to it for printing and advertising cost. Aiyaary’s worldwide screen count has crossed more than 2000 which should be enough to make good profit out of that number if people show up which does not seem to be the case especially after pathetic word of mouth film so rightly deserves.

Aiyaary is expected to open at no more than 5 crores because it got some decent competition from potential superhero blockbuster Black Panther which has opened to huge numbers worldwide and is expected to do good business in India as well plus Padman still has some audience left which is not a good news for Aiyaary. Aiyaary is certainly Neeraj Pandey’s weakest film till date in all possible aspects which would include sheer content and buzz around the film that amounts to nothing. It will be really hard for Aiyaary to even break even on the box office and not including satellite, music rights etcetera.

About the author

Shubham Dwivedi

A professional journalist, passionate cinema fanatic. Alive and kicking upto the standards of entertainment beat and i always take the life one friday at a time.

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