Akshay Kumar’s Padman was suppose to release on 25 January using the occasion of Republic Day but Akshay Kumar and Sanjay Bhansali decided mutually to let Padmaavat be the solo Hindi release and Padman got pushed to 9 February giving a good 2 week window to Padmaavat. At the beginning of time Padman was suppose to clash with Aiyaary on republic day and the clash will happen on 9 February. Since Padman is a highly anticipated release, producers and exhibitors decided o open the advance booking well in time to completely milk the hype.
Booking of Padman has opened in almost all major states of India and 5 days in advance which is usually not the case with an Akshay kumar film. It is a good strategy to cut off the competition because an average man watches only one film in a week and two is a rare case which is why if someone booked the ticket of Padman before they might not do the procedure again for Siddharth Malhotra’s Aiyaary. Aiyaary is in a bit of fuss as defence ministry wants to see the film before it gets released in order to know if it is demeaning any government organisation.
Neeraj Pandey and Akshay Kumar have done some of their lives best work together in franchise like Baby or a standalone Special 26 and they will work together in future for Baby’s sequel atleast but all things considered clash could not be avoided as Padmaavat arrived and created a havoc in Hindi film release domino. Padman is expected to open to 12+ crores on box office which is a consistent Akshay Kumar opening number but they might increase this time as the hype around Padman is more than what it was about Toilet Ek Prem Katha and it ended up grossing 130 crores on the box office which could be the faith of Padman as well.
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